VP Marketing

Vice President of Marketing | Remote

We are partnering with a rapidly growing, multi-brand behavioral healthcare organization to identify a strategic and highly analytical Vice President of Marketing.

This executive will lead the organization’s direct-to-consumer growth strategy and build a scalable marketing engine that connects every dollar invested to patient admissions, census, and meaningful business results. The role will oversee an eight-figure budget, integrated digital and traditional media, brand strategy, marketing technology, agency performance, and a talented multidisciplinary team.

The ideal candidate has successfully led DTC patient acquisition for a multi-location healthcare or consumer-services organization and understands how marketing, admissions, outreach, and operations must work together across one shared funnel.

Key experience includes:

• Multi-location consumer or patient acquisition
• Paid search, paid social, SEO, email, and traditional media
• CRM, marketing automation, analytics, and attribution
• Cost-per-acquisition and conversion optimization
• Multi-brand strategy and local-market execution
• Agency, budget, and team leadership
• Building scalable processes in a growing organization

Behavioral healthcare or another regulated healthcare-services environment is strongly preferred.

This is a highly visible, remote leadership opportunity with approximately 25–35% travel. The compensation package will be very competitive and include base salary plus bonus.

Please reach out directly for a confidential conversation.

*Candidates must be eligible to work in the US as well as meet the qualifications listed above in order to be considered for the Vice President of Marketing job.

Job Id: 18142